lokiThis innovative outerwear company came about as co-owners Seth Anderson and his brother Dirk Anderson, were climbing Mount Sneffels back in September 1991. Loki, being named after the shape-changing god of Scandinavian mythology, fit perfectly to their mischievous Viking Anderson lineage perfectly. Loki’s products are so diverse due to their features such as mitts built into the sleeves, built-in face shields, as well as coat to pack conversion for better carrying things. This company is always coming up with something new and fresh to go toward improving outdoor and daily life through versatility and useful design. Outerwear for men and women.